'Excellent . . . an in-depth excavation of the murky and mysterious world of football business. Smith's candid and often shocking book reveals the true workings of football business that take into account things few of us even could even imagine . . . The Deal answers some of those questions and leaves you wanting more. It is an educational tool that most fans could do with researching' Joe Short, Express
Football analysis has grown at the same exponential rate as the sport's popularity and yet one of its most intrinsic elements remains tantalisingly opaque: the role of 'agent'. The Deal is a unique and fascinating perspective into the business of sports management through the eyes of 'Mr Football', 'super-agent', Jon Smith. 800,000 watch their professional football team play each week and TV pulls in audiences of around 600 million. Despite these phenomenal figures, the complex money-making scene behind sport is one of its biggest mysteries. The Deal will be an unprecedented insight into this world, showing what goes on as players and big money change hands.
The Deal is also the story of one of the shrewdest and most successful businessmen of our time. Documented through Jon's personal rollercoaster of high-flying success to near bankruptcy, the book's over-arching narrative will offer an inspiring personal journey as well as insider knowledge of brokering deals at a high level and under extreme pressure.
The Deal will appeal strongly to buyers of business books as well as a significant number of sports fans interested to know what goes on in the back room of their favourite sport.
A book which shines a light on a much discussed though little understood aspect of the football business ... A rare insight (Ian Herbert The Independent)
Jon Smith's The Deal is the page turner of 2016, the most fascinating behind-the-scenes account of football I have read ...Excellent ... an in-depth excavation of the murky and mysterious world of football business. Smith's candid and often shocking book reveals the true workings of football business that take into account things few of us even could even imagine ... The Deal answers some of those questions and leaves you wanting more. It is an educational tool that most fans could do with researching (Joe Short Express)
Jon Smith knows the business of football like no one else (GQ)
An innovator within his field (Jewish Chronicle)
A fascinating insight (footballfancast.com)
This insightful expose ... will impress any serious fans of the beautiful game (Heat)
From the Inside Flap
HAVE YOU EVER WONDERED WHAT FOOTBALL AGENTS REALLY DO?
HOW DO TRANSFERS ACTUALLY WORK?
WHAT IT IS LIKE TO DEAL WITH THE BIGGEST NAMES IN FOOTBALL?
Football analysis has grown at the same exponential rate as the sport's popularity, yet one of its most intrinsic elements remains mysteriously opaque: the role of the agent. These individuals operate in a world that is both clandestine in nature and central in importance; it is here where many of the most important decisions have been taken to shape the modern game.
Jon Smith was a pivotal figure in the vanguard which created sport as we know it today. His company, First Artist, became the UK's leading sports and entertainment agency representing some of football's biggest stars, including Maradona and the England team, before playing a key role in the foundation and growth of the Premier League. Jon established himself as football's kingmaker after negotiating series of deals which broke the British transfer record.
In this scintillating exposé, Smith reveals just how the industry functions in the shadow of football's celebrity: from the intricate negotiations needed to move a player from club to club to the white-knuckle ride that is 'deadline day'. It is also a personal story of overcoming great odds - and near bankruptcy - to become one of the shrewdest agents of our time.
Candid, thought-provoking and entertaining, The Deal will change the way we understand how sport actually works.
From the Back Cover
'Jon has had many challenges in his life, but like in his professional career, has always fought hard, kept strong and showed the world that he is a winner. He and I are both football people, who have worked in football for many years. Jon has only ever wanted the best for the players he is representing. I respect that in a person, to fight hard in what you believe in - and Jon certainly does that.' Arsène Wenger
'Jon is a very caring guy, who is not like most agents and puts his clients first.' Paul Gascoigne